Reebok is starting to pump (no pun intended) some of their more niche collection for the Fall/Winter with a special editorial in Vice Magazine. The article puts the singer Uffie, in some of the brands latest footwear apparel set to launch this season. Throughout the images we see some colorful takes on some Reebok classics, as well as a few yet to be seen models. While not your typical shoe advertisement, we can see Reebok is looking to expand the brand past just the athletic audience.